The Little Ones |
The Little Ones are an Indie Pop band formed in LA, California and have been established since 2006. With 7 Albums and 1 Single, The Little Ones have had a successful career, including a highlight from when they supported Kaiser Chiefs on their UK arena tour back in 2007. The band have been signed to a number of different record labels including Heavenly Recordings, whom are from the United Kingdom. I would say that The Little Ones have a quirky and fun loving image, which definitely reflects in their 'infectiously happy music'.
I went on the band's official website, and there is very little information as to what the band are up to at this precise moment, and since the last time they were on tour was a year ago, this may be having some serious affects on their fans. This appears to be the same for their social media websites, which are updated more frequently, showing that they like to communicate their fans in a more informal way.
Below is a screenshot from Spotify of the band's profile. Argonauts is their top track, which also happens to be the song I picked for the music video ideas. Also below is a list of 'related artists', including Saint Motel which is famous for their song My Type.
From completely more research into the band and their image, I would say the VALS the band have are that they are a relatively unknown band that are very passionate about their music. I believe this from listening to a lot of their songs since 2007 their image has never changed and have not been affected by artificial star images to appeal to their desirable audience.
Katie you attempt to blog the prep tasks well from introducing what you are expected to complete for your Advance portfolio to blogging research into existing music artist campaigns, but this is incomplete. I particularly like the links you have made across a range of media in order to investigate a star image and the whole process of music promotions. You have to research the target audiences and attempted to apply audience profiles – apply the VALS.
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